Privacy Policy
Last Updated: April 1, 2026
Welcome to Virtufy. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, and safeguard your data when you use our AI Virtual Try-On application.
1. Information We Collect
We collect information that you provide directly to us, as well as data generated through your use of our AI features:
- Personal Information: Name, email address, and account preferences when you register.
- Body Measurement Data: Height, weight, and specific body dimensions obtained through our AI scanning technology or manual input.
- Visual Data: Photos or video scans you upload or capture within the app for the purpose of virtual try-ons and body mapping.
- Device Information: Information about your mobile device, including hardware model, operating system, and camera permissions.
2. How We Use Your Information
The information we collect is used to power Virtufy's core features:
- To create your digital avatar and provide realistic virtual try-on previews.
- To generate accurate AI-powered body measurements for clothing size recommendations.
- To maintain your personal "Smart Closet" and wardrobe history.
- To improve our AI algorithms and enhance the accuracy of our mapping technology.
- To facilitate social interactions within the Virtufy Community.
3. Data Security and Processing
We prioritize the security of your data. All photo processing and body scanning are conducted using secure, encrypted channels. We do not sell your personal data or visual information to third parties. Your data is used exclusively to provide and improve the Virtufy experience.
4. Data Retention
We retain your information for as long as your account is active or as needed to provide you with our services. You can request the deletion of your account and associated data at any time through the app settings or by contacting our support team.
5. Your Rights and Choices
You have the right to:
- Access and update your personal information.
- Withdraw camera permissions at any time (though this may limit AI features).
- Request a copy of your body measurement data.
- Delete your account and all associated media files permanently.
6. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: support@virtufy.ai